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Year-end and holidays car sales ideas

Year-end clearance, Boxing Week, holiday hours and gift-of-a-new-car ads. Ideas and templates for December.

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When: December.

December is a big month for closing out the year. Shoppers want deals, and dealers want to hit year-end targets. Clear holiday hours matter as much as the offers.

Year-end and holidays post ideas

Start from one of these, then change the words, the offer and the dates to fit your store.

Year-end clearance. A bold, simple ad that clears current-year units with the end date.
Boxing Week. A Canada-first sale post that starts the day after Christmas.
Holiday hours. A clear hours post for Christmas Eve, Christmas and New Year’s.
The gift of a new ride. A warm, tasteful holiday ad with a bow on the vehicle.
Thank you for a great year. A short, genuine thank-you with a customer highlight.
Last chance of the year. A final-days post to catch the end-of-year rush.

Example captions

Write your own with the free caption generator, or start from these.

  • “Year-end event: our last big chance to save this year. Come in before December 31.”
  • “Happy holidays from our family to yours. See our holiday hours below.”

Year-end and holidays ad templates

Each one opens in the app with your logo and colours ready to go.

Year-End Clearance car dealership ad template: Motion · story 9:16 · late December
Year-End ClearanceMotion · story 9:16 · late DecemberUse this template →
Boxing Week car dealership ad template: Motion · December 26–31 · gift
Boxing WeekMotion · December 26–31 · giftUse this template →
Unwrap a New Ride car dealership ad template: Motion · story 9:16 · December snow
Unwrap a New RideMotion · story 9:16 · December snowUse this template →
Holiday Hours car dealership ad template: Opening hours card
Holiday HoursOpening hours cardUse this template →
New Year, New Ride car dealership ad template: January · midnight & gold
New Year, New RideJanuary · midnight & goldUse this template →
Last Day! car dealership ad template: Story 9:16 · urgency
Last Day!Story 9:16 · urgencyUse this template →

Plan the whole year

See the full list in the car dealer marketing calendar. Next on the calendar: New Year. Before: Black Friday and Cyber Monday.

Questions

Good to know

When should I start posting year-end and holidays ads?

Start teasing one to two weeks before and keep the main push to the last few days. A short countdown works well, and a thank-you or recap afterwards keeps the momentum.

Are these templates free?

Yes. Create a free DealerAdGen account (no credit card), open any template, add your logo, colours and fine print, change the words and download it.

Can I change the offer and the dates?

Yes. Every word in every template is editable, and your logo, phone and disclaimer fill in automatically.

Continue
GuideBlack Friday and year-end sales event ads for car dealershipsHow car dealerships can plan Black Friday, Boxing Day and year-end sales event ads: a timeline, the ads to make, offer wording and the fine print. GuideThe car dealer marketing calendar for the US and CanadaA month-by-month marketing calendar for car dealerships in the US and Canada: holidays, sales events, tax season, tire season and service campaigns. TemplatesSeasonal ideas for car dealers, all yearThought starters for every season of the car sales year: post ideas, captions and ad templates for US and Canadian dealerships.
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Make your year-end and holidays ads in minutes

Pick a template or type what you want, add your offer and details, and post. 40 free credits, no credit card.

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